The execution gap costs £2.3 billion a year
The pattern is consistent across every ADHD and executive dysfunction community. We understand budgeting. We set payment reminders. We fully intend to act responsibly. Then timing failures cause late fees, and the cycle of guilt, anxiety, and financial avoidance begins again.
This is not a knowledge problem. It is an execution problem. And every tool on the market solves the wrong one.
| Metric | Value |
|---|---|
| UK adults with diagnosed ADHD | 1.5 – 2 million |
| UK adults with executive dysfunction (broader) | 10 – 13 million |
| Average annual late fees per person | £120 – 180 |
| Total annual ADHD Tax (UK) | £2.3 billion |
The NHS England ADHD Taskforce Report (November 2025) quantifies the total UK economic impact of unsupported ADHD at £17 billion annually. Financial management difficulties are a measurable and preventable subset.